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AMC begins selling movie-themed merchandise

Yahoo Finance Live anchors discuss AMC's new lines of merch for movie fans and retail investors.

Video Transcript

[AUDIO LOGO]

BRIAN SOZZI: All right, from movies to merchandise, AMC is now selling gear for fans on its website, including AMC-themed apparel and products highlighting some top films like "Black Panther" and "Top Gun Maverick." Very interesting here, AMC's CEO Adam Aron is just getting it done. Listen to what-- listening to what his shareholders and his customers want. Julie, did you order anything?

[CLOCK TICKING]

JULIE HYMAN: What do you think the answer is?

BRIAN SOZZI: That would be a no. Brad, over to you.

BRAD SMITH: I did not. I am not in the--

JULIE HYMAN: Did you? No.

BRIAN SOZZI: No

BRAD SMITH: I mean, I'm not in the [? ape ?] consortium that would perhaps--

JULIE HYMAN: Yeah, exactly.

BRAD SMITH: --dive full force--

JULIE HYMAN: Exactly.

BRAD SMITH: --into some of the apparel. However, I will say, "National Geographic" is making some really cool apparel that I almost did make a purchase decision on via social as well. They almost got me.

JULIE HYMAN: And I will say, these items-- I think some of the stuff sold out. It's no Lululemon Belt Bag.

BRIAN SOZZI: No. [LAUGHS] No. Not many things are.

JULIE HYMAN: It is no Lululemon Belt Bag.

BRIAN SOZZI: This sounds like an extra ancillary revenue stream for AMC.

BRAD SMITH: Well, that's cute, though.

JULIE HYMAN: Yeah.

BRAD SMITH: You got a baby onesie saying, time to laugh and to cry.

BRIAN SOZZI: [LAUGHS]

JULIE HYMAN: Yeah, I mean the stuff is fine. It's not like overtly AMC. But it also just shows that, you know, there are still the apes out there. This company still has its supporters, even after everything that has happened in the markets this year. I imagine there's--

[BUZZER BUZZING]

--some overlap between AMC and crypto investors.

BRAD SMITH: Yeah.

JULIE HYMAN: They still have some money [INAUDIBLE]

BRIAN SOZZI: Double-A getting it done.