Omnicom, WPP and Harte Hanks are part of the Zacks Industry Outlook article.
The Zacks Advertising and Marketing industry is expected to gradually reach the pre-pandemic healthy levels with increased service activities. OMC, WPP and HHS are likely to ride on the digital marketing surge and client-centric strategies.
Omnicom Media Group (OMG), the media services division of Omnicom (NYSE: OMC) emerged from the 2024 Cannes Lions International Festival of Creativity as the most honored media holding company, earning the highest combined total of Lions awards (including two Grand Prixes) and short list placements than any other global media group.