Watch: Instagram star's gurning ability breaks world record

Oct. 11 (UPI) -- A 22-year-old Internet star broke an unusual Guinness World Record by pulling his lower lip over his nose -- known as gurning -- and holding the position for 1 minute and 2 seconds.

New Orleans resident Jovante Carter, aka HolyGxD on Instagram, showed off his signature trick on the Milan set of Guinness World Records' Italian TV series Lo Show dei Record.

"When performing this trick with the face, you can't breathe," Guinness World Records adjudicator Marco Frigatti said. "Effectively you need to suspend your breath, and also all the muscles involved get really tired."

Carter managed to hold his gurning position for 1 minute and 2 seconds, breaking the record of 53 seconds set by China's Shuquan Tang in 2012.

Carter said he learned he had a talent for making the unusual face when he was in third grade.

"I was eating lunch and my classmate told me that when I eat, my whole face disappears," Carter told GWR. "He asked me to chew without food, and I chewed, and I did this thing with my face! Everyone laughed obviously, and my teacher went crazy."