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U.S. brand management firm Bluestar Alliance buys Scotch & Soda label

Reuters
·1 min read
Last shopping day before Christmas Eve in Germany

AMSTERDAM (Reuters) - Bluestar Alliance, a U.S. brand management company, said on Monday it has acquired the Scotch & Soda clothing brand from its Dutch owner for an undisclosed sum.

Scotch & Soda filed a bankruptcy request for its Dutch operations, which include the company's head office, earlier this month.

"Following the closing of the transaction, Scotch & Soda will be enabled to continue its activities in selected markets," Bluestar said in a statement.

Scotch & Soda's Dutch operations had 342.5 million euros ($369.42 million) in sales in 2022.

($1 = 0.9271 euros)

(Reporting by Toby Sterling; Editing by Jan Harvey)