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Stocks in play: TAAT Lifestyle & Wellness Ltd.

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Baystreet.ca
·1 min read
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Announced that its flagship product TAAT™ is now under the representation of CROSSMARK, Inc., a Texas-based sales agency of more than 25,000 employees that serves retail channels across North America as well as Canada. TAAT™ intends to leverage CROSSMARK’s existing relationships with over 100,000 convenience retailers to expand availability of TAAT™ in Ohio and potentially elsewhere in the United States. Besides food, beverage, and household products in the consumer packaged goods (“CPG”) category, CROSSMARK has also had success in commercializing tobacco category offerings in the United States. In addition to providing wholesale and retail head office listing support, CROSSMARK is to deploy an in-field execution team across both banner and independent retailers to support in-store acceptance, merchandising, and reorders of TAAT™ products. TAAT™ also seeks to leverage CROSSMARK’s extensive promotional, trade marketing, and analytics support to augment existing initiatives and potentially drive nationwide growth, as the Company works towards its sales and volume objectives for 2021. TAAT Lifestyle & Wellness Ltd. shares C.TAAT are trading up 4.05 percent at $3.34.

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