It's March Madness time — and we mean business

unc duke basketball
Tip-off between the Duke Blue Devils and the North Carolina Tar Heels at the Dean Smith Center on February 8, 2012 in Chapel Hill, North Carolina.Streeter Lecka/Getty Images

Almost Friday! Nvidia's adding to its impressive lineup with a new chip that'll cost at least $30,000. But do you know what's arguably more impressive? CEO Jensen Huang's collection of leather jackets.

In today's big story, we've made a March Madness bracket to decide the biggest topics in business, tech, and innovation, and we need you to vote.

What's on deck:

But first, who ya got in the bracket?


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The big story

Bracket bonanza

A grid with images representing AI, weight-loss drugs, US-China relations, and interest rates.
Kevin Frayer/Getty Images, Chelsea Jia Feng/BI

Welcome to the madness.

College basketball takes center stage this weekend with the first rounds of the men's and women's championship tournaments kicking off today and tomorrow, respectively.

The tourneys, which include 68 teams in a win-or-go-home format, are largely viewed as one of the best sporting events in the US.

Insider Today is getting in on the fun with a business-focused bracket where readers determine a winner.

Below are eight of the biggest storylines we're following in business, tech, and innovation. It's not an all-encompassing list, but these topics cover some of the top trends we're watching.

Just like the tournament, the topics are seeded. In each matchup, vote for the trend you feel is more important. We'll share the results next week and conduct another round of voting for the semifinals.

[1] The AI race vs. [8] The Ozempic effect: Identifying the top seed wasn't tricky. Artificial intelligence is all anyone wants to discuss. The tech is all-encompassing, the top focus of the biggest companies in the world, and could upend everything we do. But weight-loss drugs are also projected to have some massive economic implications. And they're reshaping people's relationship with food.

[2] Interest rates vs. [7] US-China relations: The biggest question in the market is when the Federal Reserve will lower rates. A cut could open up the M&A and IPO markets, boost stocks, and give consumers relief. China doesn't have as direct an impact on US businesses as interest rates, but it's not far behind. Just look at the EV market.

[3] US presidential election vs. [6] Boomers' retirement: This year's presidential election might be a rematch, but both candidates come with plenty of surprises. Speaking of older people, boomers are entering their retirement era, which has many knock-on effects.