A Look Back at Leisure Products Stocks' Q1 Earnings: Brunswick (NYSE:BC) Vs The Rest Of The Pack

Petr Huřťák

July 11, 2024 at 7:09 a.m.·4 min read

BC Cover Image — A Look Back at Leisure Products Stocks' Q1 Earnings: Brunswick (NYSE:BC) Vs The Rest Of The Pack

As the craze of earnings season draws to a close, here's a look back at some of the most exciting (and some less so) results from Q1. Today, we are looking at leisure products stocks, starting with Brunswick (NYSE:BC).

Leisure products cover a wide range of goods in the consumer discretionary sector. Maintaining a strong brand is key to success, and those who differentiate themselves will enjoy customer loyalty and pricing power while those who don’t may find themselves in precarious positions due to the non-essential nature of their offerings.

The 16 leisure products stocks we track reported a mixed Q1; on average, revenues beat analyst consensus estimates by 4.3%. while next quarter's revenue guidance was 3.5% below consensus. Stocks--especially those trading at higher multiples--had a strong end of 2023, but 2024 has seen periods of volatility. Mixed signals about inflation have led to uncertainty around rate cuts, and leisure products stocks have had a rough stretch, with share prices down 7.5% on average since the previous earnings results.

Brunswick (NYSE:BC)

Formerly known as Brunswick-Balke-Collender Company, Brunswick (NYSE: BC) is a designer and manufacturer of recreational marine products, including boats, engines, and marine parts.

Brunswick reported revenues of $1.37 billion, down 21.7% year on year, in line with analysts' expectations. It was an ok quarter for the company with full-year revenue guidance beating analysts' expectations.

Brunswick scored the highest full-year guidance raise of the whole group. The stock is down 17.2% since reporting and currently trades at $71.24.

Is now the time to buy Brunswick? Access our full analysis of the earnings results here, it's free.

Best Q1: Harley-Davidson (NYSE:HOG)

Founded in 1903, Harley-Davidson (NYSE:HOG) is an American motorcycle manufacturer known for its heavyweight motorcycles designed for cruising on highways.

Harley-Davidson reported revenues of $1.73 billion, down 3.3% year on year, outperforming analysts' expectations by 28.4%. It was an impressive quarter for the company with a decent beat of analysts' earnings and motorcycles sold estimates.

Harley-Davidson scored the biggest analyst estimates beat among its peers. Although it had a great quarter compared its peers, the market seems unhappy with the results as the stock is down 17.6% since reporting. It currently trades at $32.49.

Is now the time to buy Harley-Davidson? Access our full analysis of the earnings results here, it's free.

Weakest Q1: Ruger (NYSE:RGR)

Founded in 1949, Ruger (NYSE:RGR) is an American manufacturer of firearms for the commercial sporting market.

Ruger reported revenues of $136.8 million, down 8.5% year on year, falling short of analysts' expectations by 10.8%. It was a weak quarter for the company with some shareholders hoping for a better result.

Ruger posted the weakest performance against analyst estimates in the group. As expected, the stock is down 11.5% since the results and currently trades at $41.

Read our full analysis of Ruger's results here.

Vista Outdoor (NYSE:VSTO)

Emerging from a 2015 spin-off, Vista Outdoor (NYSE:VSTO) specializes in the production and sale of outdoor gear and shooting sports equipment.

Vista Outdoor reported revenues of $693.7 million, down 6.4% year on year, falling short of analysts' expectations by 1.2%. Looking more broadly, it was a weak quarter for the company with full-year revenue guidance missing analysts' expectations and a miss of analysts' earnings estimates.

The stock is up 2.1% since reporting and currently trades at $36.41.

Read our full, actionable report on Vista Outdoor here, it's free.

MasterCraft (NASDAQ:MCFT)

Started by a waterskiing instructor, MasterCraft (NASDAQ:MCFT) specializes in designing, manufacturing, and selling sport boats.

MasterCraft reported revenues of $95.71 million, down 42.6% year on year, surpassing analysts' expectations by 3.1%. Looking more broadly, it was a weak quarter for the company with full-year revenue guidance missing analysts' expectations and underwhelming earnings guidance for the full year.

MasterCraft had the weakest full-year guidance update among its peers. The stock is down 13.7% since reporting and currently trades at $17.33.

Read our full, actionable report on MasterCraft here, it's free.

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Brunswick (NYSE:BC)

Best Q1: Harley-Davidson (NYSE:HOG)

Weakest Q1: Ruger (NYSE:RGR)

Vista Outdoor (NYSE:VSTO)

MasterCraft (NASDAQ:MCFT)

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