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eBay's (NASDAQ:EBAY) Q2 Sales Beat Estimates

EBAY Cover Image
eBay's (NASDAQ:EBAY) Q2 Sales Beat Estimates

Online marketplace eBay (NASDAQ:EBAY) reported Q2 CY2024 results exceeding Wall Street analysts' expectations , with revenue up 1.3% year on year to $2.57 billion. The company expects next quarter's revenue to be around $2.53 billion, in line with analysts' estimates. It made a non-GAAP profit of $1.18 per share, improving from its profit of $1.03 per share in the same quarter last year.

Is now the time to buy eBay? Find out in our full research report.

eBay (EBAY) Q2 CY2024 Highlights:

  • Revenue: $2.57 billion vs analyst estimates of $2.53 billion (1.8% beat)

  • EPS (non-GAAP): $1.18 vs analyst estimates of $1.12 (4.9% beat)

  • Revenue Guidance for Q3 CY2024 is $2.53 billion at the midpoint, roughly in line with what analysts were expecting

  • EPS (non-GAAP) Guidance for Q3 CY2024 is $1.17 at the midpoint, above analyst estimates of $1.13

  • Gross Margin (GAAP): 71.4%, in line with the same quarter last year

  • Free Cash Flow of $278 million, down 41.1% from the previous quarter

  • Active Buyers: 132 million, in line with the same quarter last year

  • Market Capitalization: $28.06 billion

"eBay's strong Q2 results mark another step toward achieving sustainable, long-term growth," said Jamie Iannone, Chief Executive Officer at eBay.

Originally known as the first online auction site, eBay (NASDAQ:EBAY) is one of the world’s largest online marketplaces.

Online Marketplace

Marketplaces have existed for centuries. Where once it was a main street in a small town or a mall in the suburbs, sellers benefitted from proximity to one another because they could draw customers by offering convenience and selection. Today, a myriad of online marketplaces fulfill that same role, aggregating large customer bases, which attracts commission-paying sellers, generating flywheel scale effects that feed back into further customer acquisition.

Sales Growth

eBay's revenue growth over the last three years has been unimpressive, averaging 0.7% annually. This quarter, eBay beat analysts' estimates but reported lacklustre 1.3% year-on-year revenue growth.

eBay Total Revenue
eBay Total Revenue

Guidance for the next quarter indicates eBay is expecting revenue to grow 1.2% year on year to $2.53 billion, slowing from the 5% year-on-year increase it recorded in the comparable quarter last year. Ahead of the earnings results, analysts were projecting sales to grow 2.2% over the next 12 months.

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Usage Growth

As an online marketplace, eBay generates revenue growth by increasing both the number of buyers on its platform and the average order size in dollars.

eBay has been struggling to grow its active buyers, a key performance metric for the company. Over the last two years, its buyers have declined 4.4% annually to 132 million. This is one of the lowest rates of growth in the consumer internet sector.

eBay Active Buyers
eBay Active Buyers

Revenue Per Buyer

Average revenue per buyer (ARPB) is a critical metric to track for consumer internet businesses like eBay because it measures how much the company earns in transaction fees from each buyer. Furthermore, ARPB gives us unique insights as it's a function of a user's average order size and eBay's take rate, or "cut", on each order.

eBay ARPB
eBay ARPB

eBay's ARPB growth has been decent over the last two years, averaging 5.6%. Although its active buyers have shrunk during this time, the company's ability to increase prices demonstrates its platform's value for existing buyers. This quarter, ARPB grew 1.3% year on year to $19.48 per buyer.

Key Takeaways from eBay's Q2 Results

It was good to see eBay narrowly top analysts' revenue expectations this quarter. On the other hand, its revenue growth regrettably slowed and its revenue guidance for next quarter came in slightly below Wall Street's estimates. Overall, this quarter could have been better. The stock traded down 1% to $55 immediately following the results.

eBay may have had a tough quarter, but does that actually create an opportunity to invest right now? When making that decision, it's important to consider its valuation, business qualities, as well as what has happened in the latest quarter. We cover that in our actionable full research report which you can read here, it's free.