Demand for Digital Advertising Is Exploding
Snap (NYSE: SNAP) and Twitter (NYSE: TWTR) just reported blowout earnings, and it bodes well for other digital advertising businesses like Facebook (NASDAQ: FB) and Alphabet (NASDAQ: GOOG) (NASDAQ: GOOGL). Both Snap and Twitter saw revenue skyrocket, but the numbers that truly stood out were the increases in ad pricing on their respective platforms.