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Fitbit Continues to Lose Ground in the Global Wearable Market

Fitbit Continues to Lose Ground in the Global Wearable Market

According to market research firm IDC, Fitbit (FIT) occupied the third position in the global wearable market. Fitbit reportedly shipped 3.5 million units in the third quarter, a fall of 3.1% compared to shipments of 3.6 million units in the same period last year. Fitbit’s shipments fell YoY in a market that is experiencing robust growth. The global wearable market rose 21.7% YoY to 32 million units in the third quarter of 2018.