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Tim Hortons Operators Worry Chain Is Losing Its Canadian Culture

Tim Hortons Operators Worry Chain Is Losing Its Canadian Culture

Tim Hortons coffee and doughnuts are about as closely linked with the Canadian identity as hockey and universal health care, but the institution is under attack. Restaurant Brands, which subsumed Tim Hortons in 2014, is backed by the Brazilian investment firm 3G Capital -- famous for pursuing hard-nosed deals and then aggressively managing expenses. At Tim Hortons, corporate is now charging franchisees more for everything from rent to bacon, which they say is hurting their bottom lines, boosting prices at the register and irking customers.