There's little question that The Trade Desk (NASDAQ: TTD) is the industry-leading incumbent in programmatic advertising. The company upended the status quo by pulling back the curtain on digital advertising, developing transparent pricing that made it the first choice among ad agencies and individual advertisers alike. In doing so, The Trade Desk carved out a lucrative niche for itself in the ad-tech space, one that seemed unassailable -- until now.
It's hard to argue with the idea Warren Buffett is the greatest living investor. There's a reason he's called the Oracle of Omaha, and it's why many investors follow his every stock move, but often Buffett's investing advice is more one of "do as I say, not as I do." While Berkshire Hathaway does own dozens of companies because of the vast sums of money he invests, Buffett has put most of his eggs into one basket: Apple (NASDAQ: AAPL).
Value investors seek out stocks trading at a lower price than their intrinsic (or true) value. In other words, if a company's true value is $100 per share and it's trading at $80, value investors will invest, hoping that eventually the market will price it correctly at $100 and they'll make money (a 25% gain). Investors must be careful not to confuse a cheap stock with a value stock because doing so could be costly.