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Inside the Adidas shoe factory in Korea

  • Adidas expects its sales and customer base in India will halve there once it has completed restructuring the business after a fraud was uncovered there earlier this year.
    1/11

    Inside the Adidas shoe factory in Korea

    Adidas expects its sales and customer base in India will halve there once it has completed restructuring the business after a fraud was uncovered there earlier this year.
  • “Revenues can even be less than half as we want to take only customers where we can build a healthy sustainable business," Chief Executive Herbert Hainer told journalists during a conference call in November.
    2/11

    Inside the Adidas shoe factory in Korea

    “Revenues can even be less than half as we want to take only customers where we can build a healthy sustainable business," Chief Executive Herbert Hainer told journalists during a conference call in November.
  • Chief Financial Officer Robin Stalker said Adidas had taken one-off charges of around 60 million eurosrelated to the restructuring by the end of September with a further 10-15 million to follow in the fourth quarter.
    3/11

    Inside the Adidas shoe factory in Korea

    Chief Financial Officer Robin Stalker said Adidas had taken one-off charges of around 60 million eurosrelated to the restructuring by the end of September with a further 10-15 million to follow in the fourth quarter.
  • They were speaking after Adidas slightly lowered its 2012 sales outlook earlier on lower-than-expected sales at Reebok.
    4/11

    Inside the Adidas shoe factory in Korea

    They were speaking after Adidas slightly lowered its 2012 sales outlook earlier on lower-than-expected sales at Reebok.
  • German group Adidas has trimmed its 2012 sales forecast amid a continuing sales slump at Reebok, whose sales have fallen sharply for a second quarter.
    5/11

    Inside the Adidas shoe factory in Korea

    German group Adidas has trimmed its 2012 sales forecast amid a continuing sales slump at Reebok, whose sales have fallen sharply for a second quarter.
  • Adidas has annual sales of around 100 million euros from hockey in North America. The downgrade was unusual for Adidas, which raised its 2011 sales outlook four times over the course of that year.
    6/11

    Inside the Adidas shoe factory in Korea

    Adidas has annual sales of around 100 million euros from hockey in North America. The downgrade was unusual for Adidas, which raised its 2011 sales outlook four times over the course of that year.
  • Even when cutting its 2015 forecast for Reebok in September 2012 by a third to 2 billion euros, Adidas kept its overall 2015 group target of 17 billion euros thanks to its Adidas brand and TaylorMade Golf division.
    7/11

    Inside the Adidas shoe factory in Korea

    Even when cutting its 2015 forecast for Reebok in September 2012 by a third to 2 billion euros, Adidas kept its overall 2015 group target of 17 billion euros thanks to its Adidas brand and TaylorMade Golf division.
  • The 2012 sales outlook overshadowed comment on 2013, when it expects earnings to rise over 10 percent and an operating margin of around 9 percent, up from around 8 percent this year.
    8/11

    Inside the Adidas shoe factory in Korea

    The 2012 sales outlook overshadowed comment on 2013, when it expects earnings to rise over 10 percent and an operating margin of around 9 percent, up from around 8 percent this year.
  • Adidas also reported third-quarter operating profit of 494 million euros ($630 million) and sales up 4 percent to 4.17 billion euros, in line with expectations for 490 million and 4.16 billion.
    9/11

    Inside the Adidas shoe factory in Korea

    Adidas also reported third-quarter operating profit of 494 million euros ($630 million) and sales up 4 percent to 4.17 billion euros, in line with expectations for 490 million and 4.16 billion.
  • The world's second-largest sportswear group after U.S. rival Nike said it now expected 2012 sales to rise by a high single-digit percent, compared with a previous forecast for a rise of almost 10 percent.
    10/11

    Inside the Adidas shoe factory in Korea

    The world's second-largest sportswear group after U.S. rival Nike said it now expected 2012 sales to rise by a high single-digit percent, compared with a previous forecast for a rise of almost 10 percent.
  • Do you know the name Adidas is derived from the name of the company's founder: Adolph 'Adi Dassler'? <p>If you found this interesting, you may also like our slideshow</p><p><a href="http://in.finance.yahoo.com/photos/15-full-forms-of-shortened-company-names-1352101038-slideshow/" data-ylk="slk:Full names of famous companies;elm:context_link;itc:0;sec:content-canvas;outcm:mb_qualified_link;_E:mb_qualified_link;ct:story;" class="link yahoo-link">Full names of famous companies</a></p>
    11/11

    Inside the Adidas shoe factory in Korea

    Do you know the name Adidas is derived from the name of the company's founder: Adolph 'Adi Dassler'?

    If you found this interesting, you may also like our slideshow

    Full names of famous companies

Adidas expects its sales and customer base in India will halve there once it has completed restructuring the business after a fraud was uncovered there earlier this year.
“Revenues can even be less than half as we want to take only customers where we can build a healthy sustainable business," Chief Executive Herbert Hainer told journalists during a conference call in November.
Chief Financial Officer Robin Stalker said Adidas had taken one-off charges of around 60 million eurosrelated to the restructuring by the end of September with a further 10-15 million to follow in the fourth quarter.
They were speaking after Adidas slightly lowered its 2012 sales outlook earlier on lower-than-expected sales at Reebok.
German group Adidas has trimmed its 2012 sales forecast amid a continuing sales slump at Reebok, whose sales have fallen sharply for a second quarter.
Adidas has annual sales of around 100 million euros from hockey in North America. The downgrade was unusual for Adidas, which raised its 2011 sales outlook four times over the course of that year.
Even when cutting its 2015 forecast for Reebok in September 2012 by a third to 2 billion euros, Adidas kept its overall 2015 group target of 17 billion euros thanks to its Adidas brand and TaylorMade Golf division.
The 2012 sales outlook overshadowed comment on 2013, when it expects earnings to rise over 10 percent and an operating margin of around 9 percent, up from around 8 percent this year.
Adidas also reported third-quarter operating profit of 494 million euros ($630 million) and sales up 4 percent to 4.17 billion euros, in line with expectations for 490 million and 4.16 billion.
The world's second-largest sportswear group after U.S. rival Nike said it now expected 2012 sales to rise by a high single-digit percent, compared with a previous forecast for a rise of almost 10 percent.
Do you know the name Adidas is derived from the name of the company's founder: Adolph 'Adi Dassler'? <p>If you found this interesting, you may also like our slideshow</p><p><a href="http://in.finance.yahoo.com/photos/15-full-forms-of-shortened-company-names-1352101038-slideshow/" data-ylk="slk:Full names of famous companies;elm:context_link;itc:0;sec:content-canvas;outcm:mb_qualified_link;_E:mb_qualified_link;ct:story;" class="link yahoo-link">Full names of famous companies</a></p>

German shoemaker and one of the world’s sportswear giant, Adidas recently trimmed its sales forecast due to its fall in sales at Reebok.

Here's taking a look inside its shoe-making factory.

(Text and Images: Reuters)