Yahoo Finance Yahoo Finance Gets A New Look!
By Michael La Guardia, Senior Director of Product for Sports & Finance
We’ve launched a newly updated Yahoo Finance site. It will continue to provide exceptional access to real-time data, editorial insights and analysis, breaking news and video. With the new design, all of this is even easier to access, and can be custom tailored so you can get all the news you need about the companies that matter to you.
Cleaner and easy to read, the new design features bigger headlines, bigger photos and fewer modules. For example, we’ve combined the watchlist, portfolios and popular market data such as top gainers and losers into a configurable dashboard where you can add, remove and reorder your stocks directly on the homepage.
We’ve also moved the navigation bar to a horizontal position at the top of the page, freeing up room for a wider, richer content experience via the infinite news stream. Within the stream itself, lots of new features and enhanced capabilities offer greater personalization. Topic-specific “news clusters” appear, based on stories that you’ve read or liked, and easier social sharing options make it a snap to let others know about the valuable information you’ve acquired. You’ll also be able to watch our live market coverage, three times daily, right on the homepage.
With the more open, modern design on the quote pages, content and data are more accessible than ever. We’ve moved the navigation bar from vertical to horizontal, freeing up space for a full-screen charting experience and combined tabs so you can get the content you want with fewer clicks.
Another new feature: to jump between interactive charts you are viewing, just click a ticker on your watchlist. New data visualizations in the right rail provide a quick company performance summary, while a new “View Watchlist” button allows you to see your stocks on any quote page without navigating away. And instead of 15 fixed headlines, we’ll now offer an infinite stream of content on the quote page, with related articles grouped into clusters, similar to the homepage.
One of the new features we’re most excited about is the new community-centered “Conversations” section available on each quote page. We are moving our message boards into a more modern social experience where you can discover trending tags and will be able to post charts and images to express your ideas. Relevant conversations from articles will also appear to help you discover what is being said about companies anywhere on Yahoo.
This major redesign lays the foundation for many upcoming new features across platforms and follows last week’s launch of exclusive bots for Facebook Messenger.
