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Should Value Investors Pick Synchrony Financial (SYF) Stock?

·5 min read

Value investing is easily one of the most popular ways to find great stocks in any market environment. After all, who wouldn’t want to find stocks that are either flying under the radar and are compelling buys, or offer up tantalizing discounts when compared to fair value?

One way to find these companies is by looking at several key metrics and financial ratios, many of which are crucial in the value stock selection process. Let’s put Synchrony Financial SYF stock into this equation and find out if it is a good choice for value-oriented investors right now, or if investors subscribing to this methodology should look elsewhere for top picks:

PE Ratio

A key metric that value investors always look at is the Price to Earnings Ratio, or PE for short. This shows us how much investors are willing to pay for each dollar of earnings in a given stock, and is easily one of the most popular financial ratios in the world. The best use of the PE ratio is to compare the stock’s current PE ratio with: a) where this ratio has been in the past; b) how it compares to the average for the industry/sector; and c) how it compares to the market as a whole.

On this front, Synchrony Financial has a trailing twelve months PE ratio of 13.35, as you can see in the chart below:

Zacks Investment Research
Zacks Investment Research

Image Source: Zacks Investment Research

This level actually compares pretty favorably with the market at large, as the PE for the S&P 500 stands at about 27.9. If we focus on the long-term PE trend, Synchrony Financial’s current PE level puts it below its midpoint over the past five years.

Zacks Investment Research
Zacks Investment Research

Image Source: Zacks Investment Research

Further, the stock’s PE compares favorably with the Zacks Finance sector’s trailing twelve months PE ratio, which stands at 19.25. At the very least, this indicates that the stock is relatively undervalued right now, compared to its peers.

Zacks Investment Research
Zacks Investment Research

Image Source: Zacks Investment Research

We should also point out that Synchrony Financial has a forward PE ratio (price relative to this year’s earnings) of just 8.8, so it is fair to say that a slightly more value-oriented path may be ahead for Synchrony Financial stock in the near term too.

P/S Ratio

Another key metric to note is the Price/Sales ratio. This approach compares a given stock’s price to its total sales, where a lower reading is generally considered better. Some people like this metric more than other value-focused ones because it looks at sales, something that is far harder to manipulate with accounting tricks than earnings.

Right now, Synchrony Financial has a P/S ratio of about 1.86. This is lower than the S&P 500 average, which comes in at 5.21 right now. Also, as we can see in the chart below, this is below the highs for this stock in particular over the past few years.

Zacks Investment Research
Zacks Investment Research

Image Source: Zacks Investment Research

If anything, SYF is in the lower end of its range in the time period from a P/S metric, suggesting some level of undervalued trading—at least compared to historical norms.

Broad Value Outlook

In aggregate,Synchrony Financial currently has a Zacks Value Score of A, putting it into the top 20% of all stocks we cover from this look. This makes Synchrony Financial a solid choice for value investors.

What About the Stock Overall?

Though Synchrony Financial might be a good choice for value investors, there are plenty of other factors to consider before investing in this name. In particular, it is worth noting that the company has a Growth Score of F and a Momentum Score of C. This gives SYF a Zacks VGM score — or its overarching fundamental grade — of A. (You can read more about the Zacks Style Scores here >>)

Meanwhile, the company’s recent earnings estimates have been encouraging. The current year has seen five estimates go higher in the past sixty days compared to three lower, while the full year 2021 estimate has seen three upward revision compared to one downward in the same time period.

This has had a positive impact on the consensus estimate though as the current year consensus estimate has risen by 19.7% in the past two months, while the full year 2021 estimate has improved by 1.4%. You can see the consensus estimate trend and recent price action for the stock in the chart below:

Synchrony Financial Price and Consensus

Synchrony Financial Price and Consensus
Synchrony Financial Price and Consensus

Synchrony Financial price-consensus-chart | Synchrony Financial Quote

Despite this positive trend, the stock has a Zacks Rank #3 (Hold), which indicates expectations of in-line performance from the company in the near term.

Bottom Line

Synchrony Financial is an inspired choice for value investors, as it is hard to beat its incredible line up of statistics on this front.

However, with a sluggish industry rank (among bottom 22% of more than 250 industries) and a Zacks Rank #3, it is hard to get too excited about this company overall. In fact, over the past two years, the Zacks Financial - Miscellaneous Services industry has clearly underperformed the market at large, as you can see below:

Zacks Investment Research
Zacks Investment Research

Image Source: Zacks Investment Research

So, value investors might want to wait for industry trends to turn around in this name first, but once that happens, this stock could be a compelling pick.

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Zacks Investment Research

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