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Should Value Investors Pick Gray Television (GTN) Stock?

Value investing is easily one of the most popular ways to find great stocks in any market environment. After all, who wouldn’t want to find stocks that are either flying under the radar and are compelling buys, or offer up tantalizing discounts when compared to fair value?

One way to find these companies is by looking at several key metrics and financial ratios, many of which are crucial in the value stock selection process. Let’s put Gray Television, Inc. GTN stock into this equation and find out if it is a good choice for value-oriented investors right now, or if investors subscribing to this methodology should look elsewhere for top picks:

PE Ratio

A key metric that value investors always look at is the Price to Earnings Ratio, or PE for short. This shows us how much investors are willing to pay for each dollar of earnings in a given stock, and is easily one of the most popular financial ratios in the world. The best use of the PE ratio is to compare the stock’s current PE ratio with: a) where this ratio has been in the past; b) how it compares to the average for the industry/sector; and c) how it compares to the market as a whole.

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On this front, Gray Television has a trailing twelve months PE ratio of 7.01, as you can see in the chart below:

This level actually compares pretty favorably with the market at large, as the PE for the S&P 500 stands at about 18.41. If we focus on the long-term PE trend, Gray Television’s current PE level puts it below its midpoint of 13.11 over the past five years. Moreover, the current level stands well below the highs for the stock, suggesting that it can be a solid entry point.

Further, the stock’s PE also compares favorably with the Zacks Consumer Discretionary sector’s trailing twelve months PE ratio, which stands at 22.07. At the very least, this indicates that the stock is relatively undervalued right now, compared to its peers.

We should also point out that Gray Television has a forward PE ratio (price relative to this year’s earnings) of just 19.07 which is higher than the current level. So, it is fair to expect an increase in the company’s share price in the near term.

P/S Ratio

Another key metric to note is the Price/Sales ratio. This approach compares a given stock’s price to its total sales, where a lower reading is generally considered better. Some people like this metric more than other value-focused ones because it looks at sales, something that is far harder to manipulate with accounting tricks than earnings.

Right now, Gray Television has a P/S ratio of about 1.26. This is a bit lower than the S&P 500 average, which comes in at 3.33x right now. Also, as we can see in the chart below, this is well below the highs for this stock in particular over the past few years.

If anything, this suggests some level of undervalued trading—at least compared to historical norms.

Broad Value Outlook

In aggregate, Gray Television currently has a Value Score of B, putting it into the top 40% of all stocks we cover from this look. This makes Gray Television a solid choice for value investors, and some of its other key metrics make this pretty clear too.

What About the Stock Overall?

Though Gray Television might be a good choice for value investors, there are plenty of other factors to consider before investing in this name. In particular, it is worth noting that the company has a Growth Score of D and a Momentum Score of C. This gives GTN a Zacks VGM score — or its overarching fundamental grade — of C. (You can read more about the Zacks Style Scores here >>)

Meanwhile, the company’s recent earnings estimates have been dismal at best. The current quarter has seen no estimate go higher in the past sixty days compared to one lower, while the full year estimate has seen no up and two down in the same time period.

This has had a negative impact on the consensus estimate though as the current quarter consensus estimate has dropped by 17.6% in the past two months, while the full year estimate has declined by 22.2%. You can see the consensus estimate trend and recent price action for the stock in the chart below:

Gray Television, Inc. Price and Consensus

Gray Television, Inc. Price and Consensus
Gray Television, Inc. Price and Consensus

Gray Television, Inc. price-consensus-chart | Gray Television, Inc. Quote

Apart from this somewhat soft trend, the stock has just a Zacks Rank #3 (Hold) which is why we are looking for in-line performance from the company in the near term.

Bottom Line

Gray Television is an inspired choice for value investors, as it is hard to beat its incredible lineup of statistics on this front. However, with a sluggish industry rank (among Bottom 33% of more than 250 industries) and a Zacks Rank #3, it is hard to get too excited about this company overall. Nevertheless, over the past two years, the Zacks Broadcast Radio and Television industry has clearly outperformed the broader market, as you can see below:

So, value investors might want to wait for estimates to turn around in this name first, but once that happens, this stock could be a compelling pick.

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