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Postmedia and Narrowcontent Launch CanadianFamilyOffices.com

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·3 min read
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An engaging content vertical aimed at new wealth, existing wealth and the businesses that support them – the Family Office

TORONTO, October 26, 2021--(BUSINESS WIRE)--Postmedia Network Inc. ("Postmedia") and Narrowcontent Inc. ("Narrowcontent") are proud to announce the official launch of CanadianFamilyOffices.com and the Canadian Family Offices newsletter – offering an in-depth, unbiased look at wealth management and Canada's family office industry.

An explosion of wealth in Canada has many newly wealthy families and entrepreneurs looking for help to manage their holdings. Family offices are a way for ultra-high-net-worth individuals or families to manage a number of finance, investment and personal business matters all in one place. From investing to philanthropy and other administrative matters, a family office brings the management of clients’ personal and family wealth into one place with access to a number of advisors and services.

"We are pleased to bring together the high-quality journalism of the Financial Post, Postmedia’s product innovation and Narrowcontent’s expertise to launch a new resource for high net worth individuals," said Lucinda Chodan, senior vice-president, editorial, for Postmedia.

Exceptional Content

CanadianFamilyOffices.com and the Canadian Family Offices newsletter are powered by best-in-class journalism from the Financial Post as well as a network of experienced financial writers from across Canada.

"Our goal is to demystify family offices and provide a source of credible information and expertise for high-net-worth and ultra-high-net-worth Canadians," said David Michaels, co-editor of CanadianFamilyOffices.com. Michaels is a former business editor at The Globe and Mail. He managed the Wealth hub for three years and produced content focused on high-net-worth investing, RRSPs and entrepreneurship.

"We aim to produce unique content for the Canadian context, by experienced writers with a depth of knowledge," said Christina Varga, Financial Post’s editor for Canadian Family Offices. Christina Varga is a veteran editor who has covered business, personal finance and lifestyle content.

Among the topics explored on CanadianFamilyOffices.com are investing, portfolio construction, estate planning, taxes, philanthropy and business management. Also tackled are family relationships and how they impact the building of wealth and the operation of family businesses. The site also features Q&A interviews with the most highly regarded minds in Canada's wealth management and family offices sectors.

CanadianFamilyOffices.com is designed to be a conduit for Canadian thought leadership. The commentary section features regular contributions from more than 25 highly respected experts in areas from family offices to family enterprises, from stock markets to succession.

Members Only

The site is driven by memberships. Carefully vetted industry partners can sign up for a membership that allows them to increase exposure to and engagement with a premium audience vertical. Industry memberships align complementary brands through member pages, story sponsorships and social brand exposure. This bespoke membership model allows for awareness building, consideration and lead generation.

Launch members include: Lysander Funds, Canso Investment Counsel and PBY Capital.

About Narrowcontent Inc.:

Narrowcontent is a content marketing company narrowly focused on serving the right content to the right people at the right time. A small but mighty group of creators who mix data with creativity to craft relevant and engaging messages, which are then amplified in the places that will have the greatest impact. Narrowcontent thrives on finding non-traditional solutions to its customers’ unique challenges.

About Postmedia Network Inc.:

Postmedia Network Inc., a wholly owned subsidiary of Postmedia Network Canada Corp. (TSX:PNC.A, PNC.B), is a news media company representing more than 120 brands across multiple print, online, and mobile platforms. Award-winning journalists and innovative product development teams bring engaging content to millions of people every week whenever and wherever they want it. This exceptional content, reach and scope offer advertisers and marketers compelling solutions to effectively reach target audiences.

View source version on businesswire.com: https://www.businesswire.com/news/home/20211026005989/en/

Contacts

CanadianFamilyOffices.com – Industry Membership Inquiries

CanadianFamilyOffices.com Editorial contacts:
David Michaels at Dave.Michaels@Narrowcontent.com
Christina Varga at CVarga@Postmedia.com

Narrowcontent Inc.
Erica Chau
Director of Marketing
(647) 204-3288
erica.chau@narrowcontent.com

Postmedia
Phyllise Gelfand
Vice President, Communications
(647) 273-9287
pgelfand@postmedia.com

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