Hyundai says that the new 2014 Veloster RE:FLEX Edition model that the company debuted at the 2014 Chicago Auto Show is a response to what the automaker's customers say they want. As Scott Margason, director of product planning at Hyundai, explained: "Veloster customers desire limited-edition models with even sportier styling, unique features and exclusive colors that allow them to stand out from the crowd and that is exactly what RE:FLEX Edition delivers."
In order to serve that buyer, Hyundai has based the new RE:FLEX Edition on the standard Veloster equipped with the 138-horsepower, 1.6-liter 4-cylinder engine and 6-speed dual-clutch automated manual transmission. No turbo and no clutch pedal are available.
Ice Pearl paint is an exclusive color for the Veloster RE:FLEX, but buyers can also choose Century White, Boston Red, Ultra Black, or Vitamin C. Standard equipment includes projector-beam headlights, fog lights, LED running lights, LED taillights, chrome exterior trim, and 18-inch chrome wheels. Step into the car over the illuminated doorsill trim and you'll find black or red leather seats, a leather-wrapped steering wheel and shift knob, premium sound system, alloy pedals, and piano black trim.
If this sounds appealing, know that Hyundai will build just 3,000 units of the Veloster RE:FLEX Edition, which means that when the car goes on sale in early spring of 2014, motivated buyers should get to a dealership before they're all gone.