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Jeb Bush Fires Back at Trump, but Is Anyone Listening?

Despite the sizzling Summer of Trump, Jeb Bush and the rest of the Republican establishment still don’t get it.

Bush just released an 80-second video entitled “The Real Donald Trump”, as flagged by Mike Allen in his Politico Playbook note this morning, in a slick effort to attack Trump by using his own words against him. That’s a classic campaign tactic, of course, and the effort by the Bush campaign is aimed at painting the bombastic real estate mogul from New York as a fake conservative – someone whose core values and views are anathema to Republicans in Iowa, where the Real Clear Politics poll average puts Trump in the lead for the GOP Caucuses with 21.3 percent.

Related: Two New Polls Show Exactly Why Donald Trump Is Winning

Here’s a sampling from the video:

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Talking to Tim Russert on Meet the Press, 1999:

  • “I’ve lived in New York City and Manhattan all my life, so you know my views are a little bit different than if I lived in Iowa.”

  • “I am very pro-choice. I am pro-choice in every respect.”

From a 1999 Fox News clip:

  • “As far as single-payer [heathcare system], it works in Canada. It works incredibly well in Scotland.”

Talking to Wolf Blitzer on CNN:

  • Who would you like representing the United States in a deal with Iran? “I think Hillary would do a good job.”

  • Do you identify more as a Democrat or a Republican? “Well, you’d be shocked if I said that in many cases I probably identify more as a Democrat.”

From a 2001 Fox News clip:

  • “Hillary Clinton is a terrific woman. I’m a little biased because I’ve known her for years.”

Some of the clips are 15 years old or older and show Trump for what he was: a New Yorker with unremarkable New York liberal/centrist positions on a lot of issues.

Related: Fiorina PAC: CNN and GOP Are Conspiring Against Carly

The big question for Bush and other Republican politicians in the race is: Does it matter that much where Trump once stood or even where he now stands? If it doesn’t, that is going to make taking him down even more difficult.

What Trump is selling is unvarnished authenticity to an electorate tired of politicians who try to be all things to all people. You’re not going to catch Trump courting the gun crowd by saying he likes to hunt small varmints, like the patrician Mitt Romney did. Or donning a Rocky the Squirrel hat and riding around in a tank like Mike Dukakis did in 1988 to try to show he could be a credible commander-in-chief.

Mad-as-hell voters are sick of phoniness and goofy photo ops. When will the career politicians get that?