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Interpublic Group (IPG) Announces New Leadership Roles - Analyst Blog

Zacks Equity Research
Updated

Weber Shandwick, a part of Interpublic Group of Companies IPG, recently announced the appointment of Chris Perry as chief digital officer to expand digital strategy, content production and media innovation capabilities globally.

Additionally, the company made some more changes in leadership roles, which include the appointment of Ian Cohen to global executive producer and president, Content Creation and Innovation; Adam Wall to executive vice president, Digital Operations and Client Services, North America; and Cheryl Cook to senior channel strategist, North America. Under the leadership of these experienced people, the company aims to expand its capabilities across the entire global network, deliver creative content solutions, accelerate digital business change across the organization, drive its clients' businesses and augment revenues.

Interpublic remains focused on driving digital and creative programs for its clients, deployment of digital strategy and consultation service and creative technology and interactive experiences. Creative video production and production innovations are likely to recognize the rise of visual influence in media and marketing.

With continuous expansion plans and new leadership structure, Interpublic expects to strengthen its position with respect to new business activities as well as opportunities from existing and new clients.

Interpublic, together with its subsidiaries, provides advertising and marketing services worldwide. The company is the third largest advertising company in the world. It offers a range of advertising and marketing communication services, as well as marketing services; along with public relations, meeting and event production, sports and entertainment marketing, corporate and brand identity, and strategic marketing consulting services to a broad list of customers.

Interpublic currently has a Zacks Rank #3 (Hold). Other stocks that look promising and are worth a look in the industry include Accenture plc. ACN, Coupons.com Incorporated. COUP and CRA International Inc. CRAI, each carrying a Zacks Rank #2 (Buy).
 

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ACCENTURE PLC (ACN): Free Stock Analysis Report
 
CRA INTL INC (CRAI): Free Stock Analysis Report
 
INTERPUBLIC GRP (IPG): Free Stock Analysis Report
 
COUPONS.COM INC (COUP): Free Stock Analysis Report
 
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