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Infosys Announces New Industry Award to Celebrate CMO-CIO Synergies

SEATTLE, WA / ACCESSWIRE / January 28, 2020 / Infosys (INFY), a global leader in next-generation digital services and consulting announced it will introduce the new Infosys C+C Award at the Unleashing the Power of CIOs + CMOs event on January 30. The international award, managed by WONGDOODY, Infosys' award-winning creative agency and human experience company, will honor transformative collaborations between chief marketing officers (CMOs) and chief information officers (CIOs), as they partner to elevate customer experience at their organizations.

Traditionally, CMOs are responsible for company brand and consumer needs, and they control the majority of the customer experience (CX) budget. Yet, a recent Nielsen report showed that, "Seventy-four percent of CMOs have little to no confidence they have the right technology to achieve their marketing goals.

Meanwhile, many CIOs share ownership of CX and they often feel unsupported, without design resources or creative insights. Frequently, there is pressure to deploy new technologies quickly, with limited budgets, and without in-depth analysis of enterprise-wide implications.

The new Infosys C+C Award is part of a CMO+CIO partner program created by Infosys to offer resources that foster effective relationships between C-level marketing and technology leaders to successfully navigate digital transformation. The January 30 event will give tips for how to win the inaugural competition, and also feature a CMO predictions report from featured speaker Shar VanBoskirk, vice president and principal analyst at Forrester, serving CMO Professionals. Consulting expert Kevin Carroll will discuss best practices for C-suite collaboration.

Ravi Kumar S, President, Infosys, said, "Effective collaboration between CMOs and CIOs is critical for digital transformation. Leveraging our creative firm WONGDOODY, we're delighted to launch the first Infosys C+C Award to celebrate global thought leaders that are integrating technology and marketing across digital enterprise to help bridge this gap."

Ben Wiener, CEO, WONGDOODY, said "CMOs and CIOs are becoming more interdependent because consumers expect innovative user experiences that understand their needs. And this is impossible without the right technologies. The new Infosys C+C Award recognizes C-suite leaders who have mastered the powerful relationship between marketing and technology to create customer loyalty in changing markets."

Infosys C+C Award Categories:

The Infosys C+C Award will evaluate global companies with a minimum of $250M in revenue, and will include categories for the following CMO and CIO partnerships:

  • C+C Relationship Changes: Celebrates innovative changes for collaboration in budget allocation, cross-training, communication, decision-making or strategic planning.
  • C+C Experience Innovators: Highlights partnerships, work, and accomplishments that transform the customer experience.
  • C+C Company Transformers: Recognizes relationships that have company-wide impacts.

Important Dates and Information:

The Infosys C+C Award opens globally in January, and the submission deadline is June 2020. Winners will be announced in September at the Infosys Confluence conference. For more competition details, visit: https://cpluscaward.com/. To register for Unleashing the Power of CIOs and CMOs, go here.

Safe Harbor

Certain statements mentioned in this presentation concerning our future growth prospects are forward-looking statements regarding our future business expectations intended to qualify for the 'safe harbor' under the Private Securities Litigation Reform Act of 1995, which involve a number of risks and uncertainties that could cause actual results to differ materially from those in such forward-looking statements. The risks and uncertainties relating to these statements include, but are not limited to, risks and uncertainties regarding fluctuations in earnings, fluctuations in foreign exchange rates, our ability to manage growth, intense competition in IT services including those factors which may affect our cost advantage, wage increases in India, our ability to attract and retain highly skilled professionals, time and cost overruns on fixed-price, fixed-time frame contracts, client concentration, restrictions on immigration, industry segment concentration, our ability to manage our international operations, reduced demand for technology in our key focus areas, disruptions in telecommunication networks or system failures, our ability to successfully complete and integrate potential acquisitions, liability for damages on our service contracts, the success of the companies in which Infosys has made strategic investments, withdrawal or expiration of governmental fiscal incentives, political instability and regional conflicts, legal restrictions on raising capital or acquiring companies outside India, and unauthorized use of our intellectual property and general economic conditions affecting our industry. Additional risks that could affect our future operating results are more fully described in our United States Securities and Exchange Commission filings including our Annual Report on Form 20-F for the fiscal year ended March 31, 2019. These filings are available at www.sec.gov. Infosys may, from time to time, make additional written and oral forward-looking statements, including statements contained in the Company's filings with the Securities and Exchange Commission and our reports to shareholders. The Company does not undertake to update any forward-looking statements that may be made from time to time by or on behalf of the Company unless it is required by law.

For further information, please contact: PR_Global@infosys.com

About Us

About Infosys Ltd

Infosys is a global leader in next-generation digital services and consulting. We enable clients in 46 countries to navigate their digital transformation. With over three decades of experience in managing the systems and workings of global enterprises, we expertly steer our clients through their digital journey. We do it by enabling the enterprise with an AI-powered core that helps prioritize the execution of change. We also empower the business with agile digital at scale to deliver unprecedented levels of performance and customer delight. Our always-on learning agenda drives their continuous improvement through building and transferring digital skills, expertise, and ideas from our innovation ecosystem.

Visit www.infosys.com to see how Infosys (INFY) can help your enterprise navigate your next.

Contacts

PR_Global@infosys.com

SOURCE: Infosys



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