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ImagineAR Announces Steve Ziff and John Torris, Senior Sports Business Executives, as Advisors to CEO

VANCOUVER, BC, Feb. 23, 2023 /CNW/ - ImagineAR (CSE: IP) (OTCQB: IPNFF) a patented augmented reality platform company that enables sports teams, brands and businesses to instantly create their own mobile phone immersive AR campaigns, is pleased to announce that Steve Ziff, former chief marketing and sales executive for multiple NFL, MLB and NHL Clubs and John Torris, current Head of Sales & Vertical Partnerships at Bold Commerce and former NFL and NBA executive, have joined the Company as Advisors to the CEO for the purposes of launching Immersive AR partnerships in the North American sports, entertainment and retail marketplace.

ImagineAR Inc. Logo (CNW Group/ImagineAR Inc.)
ImagineAR Inc. Logo (CNW Group/ImagineAR Inc.)

Mr. Ziff brings over 20 years of marketing and brand expertise across sports and entertainment to ImagineAR. Prior to his executive role with Thrill One Sports and Entertainment, Ziff spearheaded the creation and development of all commercial marketing, content and production initiatives for the Los Angeles Chargers and Washington Commanders as SVP and Chief Marketing Officer. From 2014-18 Ziff was Vice President of Marketing and Digital Media for the Jacksonville Jaguars and their newly created entertainment entity, Bold Events. There he led the creation and development of all marketing, digital, creative, experiential, and promotional strategies for NFL Football as well as live stadium and amphitheater events. Ziff has also held leadership positions in Major League Baseball with the San Diego Padres and the National Hockey League with the Florida Panthers Hockey Club..

Steve Ziff stated, "ImagineAR is the most advanced AR platform in the market and its simple application allows organizations to instantly begin engaging their customers and fans at a time when recovery and renewed market positions are essential. In this dynamic age of engagement technology, information, offers and experiences will need to be more vibrant and shareable. ImagineAR encourages and escalates meaningful discussions with brands looking to use technology to further enable experimentation at speeds that are much faster than other current AR solutions.".

Mr. Torris brings over 12 years of front office experience in the NFL, NBA, MLB, and NHL to ImagineAR. Torris has a track record for shaping high-performing culture, building strategic partnerships, and accelerating revenue growth in ticket sales, corporate partnerships, and premium/suite sales. Torris served as the Los Angeles Chargers' VP of Ticket Sales & Service from 2019-2021 as the team opened its new home, SoFi Stadium. Torris has also held leadership positions with Phoenix Suns & Mercury, and Minnesota Timberwolves & Lynx, as well as business development roles with the San Diego Padres and Atlanta Hawks & Thrashers. For the past two years, Torris has led global sports marketing, sales and partnerships at two high-growth SaaS companies in fintech and ecommerce. Prior to joining Bold Commerce, an ecommerce company focused on building tailored checkout experiences for major brands, Torris served as Global Head of Sports Partnerships for Fast, a one-click checkout company that was acquired by Affirm in May 2022.

John Torris added, "Alen and the team at ImagineAR have established the standard for AR solutions. Their commitment to providing world-class immersive experiences allows sports properties and brands to get closer to their customers like never before, while moving to the forefront of technological innovation. This technology should be a key component of the fan experience for every team in every league. I'm thrilled and grateful for the opportunity to support ImagineAR as they continue pushing boundaries and bringing these experiences to life for sports fans and consumers everywhere."

"Steve and John are two highly respected sports marketing and martech veterans who have built technology solutions with some of the biggest brands in the world. Together, their combined experience and proven track records will help position ImagineAR as one of the leading sports fan immersive global platforms," said Alen Paul Silverrstieen, CEO and President of Imagine AR.

About ImagineAR

ImagineAR Inc. (CSE: IP) (OTC: IPNFF) is an augmented reality (AR) platform, ImagineAR.com, that enables businesses of any size to create and implement their own AR campaigns with no programming or technology experience. Every organization, from professional sports franchises to small retailers, can develop interactive AR campaigns that blend the real and digital worlds. Customers simply point their mobile device at logos, signs, buildings, products, landmarks and more to instantly engage videos, information, advertisements, coupons, 3D holograms and any interactive content all hosted in the cloud and managed using a menu-driven portal. Integrated real-time analytics means that all customer interaction is tracked and measured in real-time. The AR Enterprise platform supports both IOS and Android mobile devices and upcoming wearable technologies.

All trademarks of the property of respective owners.

ON BEHALF OF THE BOARD

Alen Paul Silverrstieen
President & CEO

(818) 850-2490
https://twitter.com/IPtechAR
https://www.instagram.com/iptechar
https://www.linkedin.com/company/imagination-park-technologies-inc

The CSE has not reviewed and does not accept responsibility for the adequacy or accuracy of this release.

Forward-Looking Information and Statements

This press release contains certain "forward-looking information" within the meaning of applicable Canadian securities legislation and may also contain statements that may constitute "forward-looking statements" within the meaning of the safe harbor provisions of the United States Private Securities Litigation Reform Act of 1995. Such forward-looking information and forward-looking statements are not representative of historical facts or information or current condition, but instead represent only the Company's beliefs regarding future events, plans or objectives, many of which, by their nature, are inherently uncertain and outside of the Company's control. Generally, such forward-looking information or forward-looking statements can be identified by the use of forward-looking terminology such as "plans", "expects" or "does not expect", "is expected", "budget", "scheduled", "estimates", "forecasts", "intends", "anticipates" or "does not anticipate", or "believes", or variations of such words and phrases or may contain statements that certain actions, events or results "may", "could", "would", "might" or "will be taken", "will continue", "will occur" or "will be achieved". The forward-looking information and forward-looking statements contained herein may include, but is not limited to, information concerning the ability of the Company to generate revenues, roll out new programs and to successfully achieve business objectives, and expectations for other economic, business, and/or competitive factors.

By identifying such information and statements in this manner, the Company is alerting the reader that such information and statements are subject to known and unknown risks, uncertainties and other factors that may cause the actual results, level of activity, performance or achievements of the Company to be materially different from those expressed or implied by such information and statements. In addition, in connection with the forward-looking information and forward-looking statements contained in this press release, the Company has made certain assumptions. Among the key factors that could cause actual results to differ materially from those projected in the forward-looking information and statements are the following: changes in general economic, business and political conditions, including changes in the financial markets; changes in applicable laws; compliance with extensive government regulation. Should one or more of these risks, uncertainties or other factors materialize, or should assumptions underlying the forward-looking information or statements prove incorrect, actual results may vary materially from those described herein as intended, planned, anticipated, believed, estimated or expected.

Although the Company believes that the assumptions and factors used in preparing, and the expectations contained in, the forward-looking information and statements are reasonable, undue reliance should not be placed on such information and statements, and no assurance or guarantee can be given that such forward-looking information and statements will prove to be accurate, as actual results and future events could differ materially from those anticipated in such information and statements. The forward-looking information and forward-looking statements contained in this press release are made as of the date of this press release, and the Company does not undertake to update any forward-looking information and/or forward-looking statements that are contained or referenced herein, except in accordance with applicable securities laws. All subsequent written and oral forward- looking information and statements attributable to the Company or persons acting on its behalf is expressly qualified in its entirety by this notice.

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SOURCE ImagineAR Inc.

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