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Enthusiast Gaming Signs Exclusive Monetization Agreement With RankedBoost, the Leading Online Game Resource and Guide Site

Adds over 7 million monthly visitors to its network

TORONTO, May 09, 2019 (GLOBE NEWSWIRE) -- Enthusiast Gaming Holdings Inc. (EGLX.V) (EGHIF), (“Enthusiast” or the “Company”) is excited to announce that it has entered into a Representation Agreement (the “Agreement”) with Ranked Boost, LLC. (“RankedBoost”), a leading online media brand focused on creating strategy guides, tools, and resources for popular video games and esports titles such as Fortnite, Apex Legends, Overwatch, and League of Legends.

Founded in 2013, RankedBoost offers video game guides for popular video games by expert and pro gamers. More than 7 million monthly visitors browse RankedBoost to learn how to master their favorite video games using the strategy guides and resources created by the site. RankedBoost’s mission is to be at the forefront of online video game resources for competitive esports and casual video game titles.

Rudolf Zavala, President of RankedBoost commented, "We are very excited to partner and grow alongside Enthusiast Gaming. I believe our partnership could help unlock the significant growth potential RankedBoost has in this rapidly growing industry. The partnership will allow us to grow our dedicated user base of gamers looking to perfect their game strategy and perform better in competitive games.”

Under the Agreement, Enthusiast will exclusively represent all of RankedBoost’s online traffic for two years, allowing the Company to optimize advertising on the website. Enthusiast will provide its vast platform, monetization optimization strategy, and international direct sales teams to drive further revenue. RankedBoost’s 7 million monthly visitors will join the Enthusiast network, which substantially increases the size of the user base.

Yirmi Lazar, Director of Monetization at Enthusiast commented, “A key focus for Enthusiast is finding the strongest partners that will make the most impact for our network. We usually look for partners that have a profitable business model, visionary management team, strong growth trajectory with a loyal community, and most importantly, are considered the leaders in their respective industry niches. RankedBoost was a clear choice as the leading media brand providing gamers with the resources to support their mastery of their favorite games. We're extremely happy to have them join our network.”

Enthusiast has the fastest growing network of owned and represented gaming websites, and through that network is able to provide monetization opportunities to property owners. These opportunities would not be available without the critical mass and size of the platform.  

About RankedBoost

RankedBoost is a fan-first media company led by top tier video gaming experts. From the very beginning, its primary goal has always been to provide easy to use and extensive gaming guides that even die-hard fans can enjoy. RankedBoost is a trusted source to millions of gamers looking for expert gaming insight and guides. For more information visit: www.rankedboost.com.

About Enthusiast Gaming

Founded in 2014, Enthusiast Gaming is the largest vertically integrated video game company and has the fastest-growing online community of video gamers. Through the Company’s unique acquisition strategy, it has a platform of over 80 owned and affiliated websites and currently reaches over 75 million monthly visitors with its unique and curated content and over 50 million YouTube visitors. Enthusiast also owns and operates Canada’s largest gaming expo, Enthusiast Gaming Live Expo, EGLX, (eglx.ca) with approximately 55,000 people attending in 2018. For more information on the Company, visit www.enthusiastgaming.com.

CONTACT INFORMATION:

Investor Relations:

Julia Becker
Head of Investor Relations & Marketing
jbecker@enthusiastgaming.com
(604) 785.0850

This news release contains certain statements that may constitute forward-looking information under applicable securities laws. All statements, other than those of historical fact, which address activities, events, outcomes, results, developments, performance or achievements that Enthusiast anticipates or expects may or will occur in the future (in whole or in part) should be considered forward-looking information. Such information may involve, but is not limited to, comments with respect to strategies, expectations, planned operations and future actions of the Company. Often, but not always, forward-looking information can be identified by the use of words such as "plans", "expects", "is expected", "budget", "scheduled", "estimates", "forecasts", "intends", "anticipates", or "believes" or variations (including negative variations) of such words and phrases, or statements formed in the future tense or indicating that certain actions, events or results "may", "could", "would", "might" or "will" (or other variations of the forgoing) be taken, occur, be achieved, or come to pass. Forward-looking information is based on currently available competitive, financial and economic data and operating plans, strategies or beliefs as of the date of this news release, but involve known and unknown risks, uncertainties, assumptions and other factors that may cause the actual results, performance or achievements of Enthusiast to be materially different from any future results, performance or achievements expressed or implied by the forward-looking information. Such factors may be based on information currently available to Enthusiast, including information obtained from third-party industry analysts and other third-party sources, and are based on management's current expectations or beliefs regarding future growth, results of operations, future capital (including the amount, nature and sources of funding thereof) and expenditures. Any and all forward-looking information contained in this press release is expressly qualified by this cautionary statement. Trading in the securities of the Company should be considered highly speculative.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

The securities of the Corporation have not been and will not be registered under the United States Securities Act of 1933, as amended and may not be offered or sold in the United States absent registration or an applicable exemption from the registration requirement. This press release shall not constitute an offer to sell or the solicitation of an offer to buy nor shall there be any sale of the securities in any jurisdiction in which such offer, solicitation or sale would be unlawful.