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Enthusiast Gaming’s Esports Property, Daily Esports, Achieves 4X Growth in Traffic in Q1 2019

Strategic Focus on Esports Content Contributes to Surge in Traffic

TORONTO, April 04, 2019 (GLOBE NEWSWIRE) -- Enthusiast Gaming Holdings Inc. (EGLX.V) (EGHIF), (“Enthusiast” or the “Company”), a gaming company building the largest community of authentic gamers, is excited to announce that its esports community, Daily Esports (dailyesports.gg), has reported record-breaking quarterly visitor growth since the acquisition in March 2018.  The digital property saw a 4X pageview increase within the quarter, an increase of 135% in visitor traffic over the previous quarter, and has added 288,000 unique monthly visitors to its overall readership since the acquisition.

Daily Esports is one of the leading online communities of esports content around breaking news, game patches, analysis, opinion, tournament coverage, and more. Enthusiast Gaming acquired the digital property in March 2018 as the Company anticipated the tremendous growth of the esports industry. It is anticipated that the global esports audience will grow to 453.8 million worldwide in 2019(1), and Daily Esports is well positioned as one of the leading communities catering to esports enthusiasts.

Since the acquisition, Enthusiast and its Director of Content, Niero Gonzalez and Director of Special Projects, Jason Lepine have built out the Daily Esports team, including new Editor-in-Chief, Taha Zaidi, and 28 freelance writers. The additional staff  and rebranding of the property were both factors helping to fuel the growth. With a surging popularity in esports and games such as Fortnite and Apex Legends, Enthusiast focused its 28 writers to cover the latest esports news. Over the last month, Daily Esports has featured the industry’s newest entry, Apex Legends, which has spiked visitor growth. Apex Legends is EA’s free-to-play Battle Royale game which has already surpassed 50M players which makes it the fastest growing videogame in the sector. Due to the increasing popularity of the game, over 50% of the website’s traffic is being driven by Apex Legends content.

Jason Lepine, Director, Special Projects at Enthusiast Gaming commented, “It's an exciting time in the world of esports and our property, Daily Esports, is positioned as the leading voice for the community. We are very happy with the growth to date, which confirms the success of our renewed strategy which focuses on providing cutting edge content around esports.” He continued, "The team has worked hard to become an authoritative voice in the coverage of the fastest growing Esports game, Apex Legends.”

(1) https://newzoo.com/insights/articles/newzoo-global-esports-economy-will-top-1-billion-for-the-first-time-in-2019/

About Enthusiast

Founded in 2014, Enthusiast is the fastest-growing online community of video gamers. Through the Company’s unique acquisition strategy, it has a platform of over 80 owned and affiliated websites and currently reaches over 75 million monthly visitors with its unique and curated content and over 50 million YouTube visitors. Enthusiast also owns and operates Canada’s largest gaming expo, Enthusiast Gaming Live Expo, EGLX, (eglx.ca) with over 55,000 people attending in 2018. For more information on the Company, visit www.enthusiastgaming.com.

CONTACT INFORMATION:
Investor Relations:
Julia Becker
Head of Investor Relations & Marketing
jbecker@enthusiastgaming.com
(604) 785.0850

This news release contains certain statements that may constitute forward-looking information under applicable securities laws. All statements, other than those of historical fact, which address activities, events, outcomes, results, developments, performance or achievements that Enthusiast anticipates or expects may or will occur in the future (in whole or in part) should be considered forward-looking information. Such information may involve, but is not limited to, comments with respect to strategies, expectations, planned operations and future actions of the Company. Often, but not always, forward-looking information can be identified by the use of words such as "plans", "expects", "is expected", "budget", "scheduled", "estimates", "forecasts", "intends", "anticipates", or "believes" or variations (including negative variations) of such words and phrases, or statements formed in the future tense or indicating that certain actions, events or results "may", "could", "would", "might" or "will" (or other variations of the forgoing) be taken, occur, be achieved, or come to pass. Forward-looking information is based on currently available competitive, financial and economic data and operating plans, strategies or beliefs as of the date of this news release, but involve known and unknown risks, uncertainties, assumptions and other factors that may cause the actual results, performance or achievements of Enthusiast to be materially different from any future results, performance or achievements expressed or implied by the forward-looking information. Such factors may be based on information currently available to Enthusiast, including information obtained from third-party industry analysts and other third-party sources, and are based on management's current expectations or beliefs regarding future growth, results of operations, future capital (including the amount, nature and sources of funding thereof) and expenditures. Any and all forward-looking information contained in this press release is expressly qualified by this cautionary statement. Trading in the securities of the Company should be considered highly speculative.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

The securities of the Corporation have not been and will not be registered under the United States Securities Act of 1933, as amended and may not be offered or sold in the United States absent registration or an applicable exemption from the registration requirement. This press release shall not constitute an offer to sell or the solicitation of an offer to buy nor shall there be any sale of the securities in any jurisdiction in which such offer, solicitation or sale would be unlawful.