China steps up online controls with new rule for bloggers

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TAIPEI, Taiwan (AP) — Ma Xiaolin frequently wrote about current affairs on one of China's leading microblogging sites, where he has 2 million followers. But recently, he said in a post, the Weibo site called and asked him not to post original content on topics ranging from politics to economic and military issues.

“As an international affairs researcher and a columnist, it looks like I can only go the route of entertainment, food and beverage now,” the international relations professor wrote on Jan. 31.

Ma, who often posted on developments in the Mideast, is one of many popular influencers working within the constraints of China's heavily censored web who is finding that their space to speak is shrinking even further with the latest policy changes and a clean-up campaign run by the country's powerful censors. He declined an interview request.

Beginning next week, the Cyberspace Administration of China will require bloggers and influencers to have a government-approved credential before they can publish on a wide range of subjects. Some fear that only state media and official propaganda accounts will get permission. While permits have been needed since at least 2017 to write about topics such as political and military affairs, enforcement has not been widespread. The new rules expand that requirement to health, economics, education and judicial matters.

“The regulators want to control the entire procedure of information production,” said Titus Chen, an expert in Chinese social media policy at National Sun Yat-Sen University in Taiwan.

The latest move is in line with ever more restrictive regulations under President Xi Jinping that constrict an already narrow space for discourse. The Chinese leader has made “digital sovereignty” a central concept of his rule, under which authorities have set limits and increased control of the digital realm.

The new credential requirement could restrict individuals from posting original content, including people like Ma who aren’t openly challenging the line of Xi's ruling Communist Party. Weibo CEO Wang Gaofei, responding to Ma on the platform, said commentary on news released by official media was permitted but commentators could not “release news” themselves.

The policy revision is meant “to standardize and steer public accounts and information service platforms to be more self aware in keeping the correct direction of public opinion,” according to a statement posted by the Cyberspace Administration.

A week after unveiling the new rules in late January, the administration held a nationwide conference on the importance of “strengthening order in online publishing." The head of the agency, Zhuang Rongwen, said the agency must “let our supervision and management grow teeth.”