Written by Amy Legate-Wolfe at The Motley Fool Canada

Black Friday is now just a week away, and yet there are still so many sales already out there. Yet, of course, this isn’t for buying a pair of jeans on sale. No, this is a sale that could actually make you money. And that’s from buying top stocks directly related to Black Friday.

Those top stocks include Shopify (TSX:SHOP), Lightspeed Commerce (TSX:LSPD), and Nuvei (TSX:NVEI). These three tech stocks have already been improving, and come Black Friday and Cyber Monday, they should soar right out of the water.

Shopify stock

Shopify stock has already had a great year, but it could arguably get better as we end out 2023. The ecommerce company made some incredibly major choices to bring cash flow back to the company. This included large layoffs and the sale of its logistics business to Flexport for a 13% stake in the company.

It’s now focused on e-commerce once more, which has also included additional uses of artificial intelligence (AI). This is to make things even easier for its many merchants, but the company hopes to appeal to more enterprise clients as well.

Gross transaction volume (GTV) continues to climb for the company, and this should continue towards Black Friday, which is historically the company’s best weekend. Shopify should see a rise in the share price afterwards as well. So, at the very least, keep an eye on Shopify stock. Shares are already up by a whopping 89% in the last year alone.

Lightspeed stock

Shopify stock has already seen growth, which could mean growth will be slower in the new year. So, if you’re going to look for a more valuable option among top stocks this Black Friday, Lightspeed stock is a great tech stock to consider. The point-of-sale company also went through its own layoffs and focus back on the point-of-sale systems. However, it’s had the benefit of seeing its large acquisitions up and running.

Lightspeed stock recently posted a quarterly that hit its profit targets, and analysts now believe the company is set up to outperform in 2024. That’s particularly due to this recent increase in profit coupled with the company’s value. It’s been the case that cost-conscious consumers and discretionary spending has been lower. But with Black Friday and Cyber Monday on the way, this could give Lightspeed stock the boost they need to see shares really start to rise.

With more focus on larger clients, we could see some long-term contracts come the company’s way — especially as it continues to accelerate growth around software and locations for the second half of the year. So, with shares up just 9% in the last year, it could be the deal you’ve been waiting for among top stocks.