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A designer is documenting the unique typefaces found only on India’s streets

Zinnia Ray Chaudhuri, Scroll.in
A designer is documenting the unique typefaces found only on India’s streets

As she was walking down a street in Panjim in 2017, a shop sign caught the eye of Pooja Saxena, a typeface and graphic designer. The wooden sign, written in cursive Sans Serif font, was advertising Bentex watches and straps. It was the elaborately designed “B” with its multiple curves and an eye in the…