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TV broadcaster Sinclair launches STIRR, a free streaming service with local news and sports

Sarah Perez
Updated
TV broadcaster Sinclair launches STIRR, a free streaming service with local news and sports

Local TV broadcasting company Sinclair Broadcast Group today announced the launch of a new streaming service called STIRR that aims to bring local TV news and other content to the growing number of cord cutters across the U.S. The company today owns more than 190 TV stations, which it's leveraging in order to create its own "skinny bundle." However, unlike TV streaming services such as Sling TV, PlayStation Vue, Hulu with Live TV or YouTube TV, for example, STIRR will be free and ad-supported instead of a paid subscription. The service will offer access to national news, sports, entertainment and digital-first channels and a video-on-demand library in addition to its local content, which serves as the anchor for the new service.

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