Boston Beer Just Showed Why Truly Is the Hard Seltzer to Beat in 2021
Investors had some heady expectations for Boston Beer's (NYSE: SAM) ahead of its first-quarter report. While the beer brewer enjoyed a record 2020 thanks to booming demand for brands like hard seltzer Truly, competitive products seem to be entering the market with each passing week. For context, rival Constellation Brands recently announced a 6% depletion gain thanks to solid sales growth from its Modelo and Corona brands.