Advertisement
Canada markets open in 3 hours 1 minute
  • S&P/TSX

    21,837.18
    -12.02 (-0.06%)
     
  • S&P 500

    5,149.42
    +32.33 (+0.63%)
     
  • DOW

    38,790.43
    +75.63 (+0.20%)
     
  • CAD/USD

    0.7368
    -0.0021 (-0.28%)
     
  • CRUDE OIL

    82.45
    -0.27 (-0.33%)
     
  • Bitcoin CAD

    85,767.30
    -6,355.86 (-6.90%)
     
  • CMC Crypto 200

    885.54
    0.00 (0.00%)
     
  • GOLD FUTURES

    2,159.00
    -5.30 (-0.24%)
     
  • RUSSELL 2000

    2,024.74
    -14.58 (-0.72%)
     
  • 10-Yr Bond

    4.3400
    0.0000 (0.00%)
     
  • NASDAQ futures

    18,189.25
    -42.25 (-0.23%)
     
  • VOLATILITY

    14.61
    +0.28 (+1.95%)
     
  • FTSE

    7,721.44
    -1.11 (-0.01%)
     
  • NIKKEI 225

    40,003.60
    +263.20 (+0.66%)
     
  • CAD/EUR

    0.6792
    0.0000 (0.00%)
     

A new study shows sex doesn’t actually sell

A new study shows sex doesn’t actually sell

We’ve all heard the adage that sex sells. But does it really? New research suggests that sex makes ads more memorable, but that people who’ve seen the spots aren’t any more likely to recall the actual brands or products they advertise than those who’ve seen more PG advertisements. The meta-analysis (login required) by researchers at…