McDonald's (MCD) takes plenty of criticism, and there's certainly no shortage of advice on how to return the Golden Arches to its days of glory.
All it has to get the detractors and pundits to move along is the following: Serve better-for-you food that won't lead to obesity; do so cheaply and very quickly at 36,000 sparkling and modern global restaurants; offer plenty of menu choices, but not too many choices; pay workers a sound wage; buy goods at a fair price from suppliers who don't use hormones or antibiotics or rely on genetic modification; keep profit margins climbing for franchises and company-owned stores; ensure the dividend continues to get raised every year; and grow the stock price and profits annually for investors.
If only every company had it that good, right?
Let's be serious. McDonald's is a tremendous business, with a great deal in its favor. But it's also not perfect, and it won't ever be. And it won't ever escape those who view it as the biggest problem in theRead More »from 10 ways to 'fix' McDonald's (if it needs fixing, that is)