What is Yammer? A social media field guide

From Yammer and Twitter to Tumblr and Flickr, we offer definitions and descriptions of social media's strange fauna. — by John Bucher

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Pinterest: The one for crafty scrapbookers

What is it? Pinterest calls itself is a "social bookmarking site." The site, launched in March 2010, is a place where users collect and share photos of their favorite events, interests and hobbies. With 104 million usuers, Pinterest is the third-largest social network, behind only Facebook and Twitter.

Who uses it? Women, in the main. Like the Etsy.com, the site appeals to scrapbookers and browsers, those... more
Pinterest: The one for crafty scrapbookers

What is it? Pinterest calls itself is a "social bookmarking site." The site, launched in March 2010, is a place where users collect and share photos of their favorite events, interests and hobbies. With 104 million usuers, Pinterest is the third-largest social network, behind only Facebook and Twitter.

Who uses it? Women, in the main. Like the Etsy.com, the site appeals to scrapbookers and browsers, those interested in craft, design, and homemade items. The site is soon expanding overseas markets such as France, Germany, and Japan.

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Mon, 23 Apr, 2012 5:40 AM EDT

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